In this article, Greenberg examines how Canadian author Douglas Coupland reworks apocalyptic themes in two of his novels: Girlfriend in a Coma (1998) and Hey Nostradamus! (2003). He argues that Coupland uses apocalypse not simply as spectacular end-of-world imagery but as a narrative device to interrogate meaning, values and human agency in a post-religious, late-modern culture. In Girlfriend in a Coma, the apocalypse is literal and global: many people fall asleep or die, the world ends in a dramatic fashion, yet survivors are offered a second chance. The article shows how this novel uses end-time tropes to ask: what happens to people when the old world collapses? What values remain? In Hey Nostradamus!, Greenberg argues, Coupland turns away from large-scale destruction to focus on individual trauma (a school-shooting) and the aftermath: apocalypse is internal, personal, tied to faith, grief, and the possibility of rewriting the end (rather than just witnessing it). The article identifies a movement in Coupland’s work from spectacle apocalypse toward a more muted, humanist and wounded view of endings. In doing so, Coupland challenges teleological narratives (i.e., fixed endings) and asserts that endings can be rewritten, reinterpreted, or lived through differently.